UX&UI e-Commerce
EZK product page mockup on desktop

About

“ Our new storefront experience
feels cleaner, more intuitive, and easier
to shop, with a clearer structure and smoother
flow throughout every customer touchpoint overall ”

First & Last Name

Co-Founder EZK

Overview

A modern e-commerce concept focused on clarity, trust, and smoother product discovery, with a cleaner and more intuitive shopping experience

Project

Industry / Botanical

Location / Florida, USA

Date / 2025

Identity

EZK leaf mark — primary
EZK leaf mark — medium
EZK leaf mark — small
EZK cap on model
Hand holding EZK branded card
EZK branded tote bag

Mobile Design

Kratom Products screen with Strain and Merch category tiles Kratom Products screen
Hand holding phone — kratom product cart with $45.00 Hand holding phone — kratom product cart
Hand holding phone — order form Hand holding phone — order form
Bulk Orders banner
Buy Kratom Online landing page

Design Process

Strategy

40h
  • Competitor Analysis
  • User Research
  • Ideations

Discovery

90h
  • Wireframing
  • User Flow
  • UX Design
  • Prototyping

Solutions

120h
  • Design System
  • UI Design
  • Branding
  • Usability Testing
Fright Night Deals promo

Typography & Colors

Black

#0A0F17

Green

#3C9845

Dark Gray

#3B3F45

Light Gray

#9B9A9A

Bookshelf with Ariel font weights Regular, Medium, SemiBold

Aa

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